Social Media Builds Customer Communities

Jim Blasingame

 

Jim Blasingame is the founder of the small businesses network Inc. which is a media company serving small businesses, and an award winning host of the radio show “The small business Advocate”. making him an expert on small businesses and entrepreneurship.

Jim talks about Social media in one of his articles stating to be an essential aspect for small and large business. He further explains that social media is a tool that creates maximum exposure for a business and helps create an online presence for them. He also states that social media is the tool that makes online communities possible, which in turn enables interactions and encourages dialogues between members and founders of the community. This is also proven to be very handy as it helps in building relationships and trust between customers and the business.

Business can use social platforms such as facebook and twitter to build online communities such as a fan page to interact with their customers as they are very popular and active amongst users.

Jim also suggests that websites for a business are more effective to build online communities. He describes them as “think of your website as the living room where you entertain new friends and social media communities as the den you share with close friends.” So online communities basically construct a safe environment for people to communicate and interact with each other under the umbrella of the company. However the company can only influence and build the community values but cannot control the behaviour of the community but rather the members customers and prospects do, which creates more freedom to the users.

 

Jim Blasingame
Jim Blasingame is the founder of  the small businesses network Inc. which is a media company serving small businesses,  and an award winning host of the radio show “The business Advocate”. making him an expert on small businesses and entrepreneurship. 
Jim talks about Social media in one of his articles stating to be an essential aspect for small and large business. He further explains that social media is a tool that creates maximum exposure for a business and helps create an online presence for them. He also states that social media is the tool that makes online communities possible, which in turn enables interactions and encourages dialogues between members and founders of  the community. This is also proven to be very handy as it helps in building relationships and trust between customers and the business.
Business can use social platforms such as facebook and twitter to build online communities such as a fan page to interact with their customers as they are very popular and active amongst users.  
 Jim also suggests that websites for a business are more effective to build online communities. He describes them as  “think of your website as the living room where you entertain new friends and social media communities as the den you share with close friends.” So online communities basically construct a safe environment for people to communicate and interact with each other under the umbrella of the company. However the company can only influence and build the community values but cannot control the behaviour of the community but rather the members customers and prospects do, which creates more freedom to the users.v
Jim Blasingame
Jim Blasingame is the founder of  the small businesses network Inc. which is a media company serving small businesses,  and an award winning host of the radio show “The business Advocate”. making him an expert on small businesses and entrepreneurship. 
Jim talks about Social media in one of his articles stating to be an essential aspect for small and large business. He further explains that social media is a tool that creates maximum exposure for a business and helps create an online presence for them. He also states that social media is the tool that makes online communities possible, which in turn enables interactions and encourages dialogues between members and founders of  the community. This is also proven to be very handy as it helps in building relationships and trust between customers and the business.
Business can use social platforms such as facebook and twitter to build online communities such as a fan page to interact with their customers as they are very popular and active amongst users.  
 Jim also suggests that websites for a business are more effective to build online communities. He describes them as  “think of your website as the living room where you entertain new friends and social media communities as the den you share with close friends.” So online communities basically construct a safe environment for people to communicate and interact with each other under the umbrella of the company. However the company can only influence and build the community values but cannot control the behaviour of the community but rather the members customers and prospects do, which creates more freedom to the users.

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